Instagram Impact Branding

Brand your goodness
into the feeds of corporate India.

We're a proprietary Instagram distribution network plugged into the daily lives of corporate employees — fitness, sports, fun, wellbeing. Your brand rides real intent, not an interruption.

Hero metric · pilot pricing
₹0.50per verified impression

Every impression work-email verified. No bots, no guesswork — the number you actually came to check.

100K+
Corporate employees / campaign
Owned
Proprietary distribution
Unofficial HR logo — corporate life
Fitness
Sports
Fun
Wellbeing
01 · Why impact branding

Advertising interrupts.
Impact branding belongs.

Corporate audiences have tuned out of banner ads and sponsored feeds. What still moves them: brands that show up for the things they actually care about — their health, their kicks, their people.

Brands with a soul get remembered

Impact branding turns a paid impression into a story worth retelling — recall stays long after the ad budget runs out.

Association with a cause = trust

Consumers, employees and investors reward brands that back real causes. Impact translates directly into brand trust.

Attention where intent lives

Wellbeing, fitness, sports and fun are where corporate employees actually lean in. Meet them there, not in an ad break.

Earned media, not just paid

Cause-led programs unlock coverage in press, campus circles and social — reach you cannot buy on a media plan.

02 · Built to be measured

The numbers
that matter.

A data-dashboard view of what you're actually buying — verification-first, sourced, and honest about what's a pilot number.

₹0.50
per verified corporate impression

Cost Per Verified Corporate Impression

Every impression is a real, employment-verified corporate individual — not a follower, bot, or random user.

8+
city clusters verified

Audience Composition Proof

Company, seniority, city and gender split — verified through our proprietary ambassador and influencers network before you spend a rupee.

Quality
over volume

Sentiment quality matters

We break down positive, neutral, and negative reactions so your brand builds goodwill, not just noise.

3–5×
exposures per audience

Effective Frequency at No Extra Cost

You can connect with the same verified people multiple times through our manufactured distribution — without paying for them again.

03 · How it works

Four moves. One clean campaign.

  1. Step 01

    Brief & fit

    Tell us your brand, audience and goal. We match you to a wellbeing, fitness, sports or fun narrative that fits.

  2. Step 02

    Content built for the scroll

    Our creators and ambassadors build reels, stories and carousels that live natively in the Instagram feed.

  3. Step 03

    Proprietary distribution

    We push through our owned network — 100K+ corporate employees reached every campaign, on repeat.

  4. Step 04

    Impact, measured

    Reach, engagement, recall lift and sentiment reporting — a real dashboard for the brand's association.

Beyond corporate · Our first cause partnership

Stand with the students of IIT Kharagpur.

Alongside our corporate work, we're opening one cause partnership a year. The first: a student mental health and anti-suicide initiative, launching with IIT Kharagpur as the pilot campus. A quietly powerful cause — one that deserves brands willing to stand behind it. We're inviting a lead sponsor to shape and back this program with us.

  • Named lead-sponsor recognition throughout the initiative
  • Brand association with a cause of genuine national resonance
  • Meaningful earned-media and press narrative potential
  • Direct connect with India's most sought-after student community
  • Long-term goodwill with students, families and alumni networks

Flagship partnership

Open

A campus at a time. A life at a time.

Pilot

IIT Kharagpur

17K+

Students reached

Nationwide

Impact potential

Lead

Sponsor slot

Sponsorship unlocks

Naming rights across campus + digital
Earned media & press narrative
Direct access to IIT student community
Long-term goodwill & alumni networks
04 · Get in touch

Let's build something worth talking about.

Tell us about your brand and what you'd like to activate. We'll come back within two business days with a tailored proposal.

Email

admin@unofficialhr.in

Phone

+91 90933 70706

Based in

New Delhi · Gurgaon · Noida

We reply within 48 hours.